Introduction to Video Marketing

Introduction to video marketing
Introduction to video marketing
Reading Time: 2 minutes

Why Video Marketing is important in our businesses?

If your business or blog isn’t using video marketing, then you are missing out on one of the most engaging, influential and potentially profitable forms of marketing of them all. Video marketing has the ability to grab attention and to help you establish authority in ways that no other form of marketing can approach; so it’s absolutely vital that you start leveraging this type of marketing in your strategy as soon as possible. In fact, video marketing is so powerful that it could very well be all that you need in order to get word out about your business.

Recent studies indicate that more than half (57%) of people have watched at least one video online at some point in their lives, while nearly one fifth of people (19%) say they watch videos online every day. These numbers are rapidly growing as more people are using the Internet and social media every day.

As much as society loves the television, computers are gradually taking over the device. If you have a newer model television, all it takes is a USB cable to connect your TV to your computer. With a variety of online services and streaming websites out there, you can watch anything you want online, whether it’s your favorite show, new movies, or your local news cast.

Video Marketing Benefits
Video Marketing Benefits

Recent studies also project that more than half of people who watch a video they consider “good” will end up sharing the video with their friends via social media or email. This is an example of how online videos can go viral, which is something we’ll talk about later in this book.

As the Internet has advanced, audio and video files are replacing text and graphics. This extremely powerful medium is something many marketers can use to send their online businesses from the bottom to the top.

Well, I hope you enjoyed the report! This should give you a great headstart… Video marketing is no different from every other aspect of Internet marketing, because it too, takes hard work, energy, time and effort to develop, master and profit from.

You won’t likely become a millionaire from one video. It will take creating consistently valuable content and using proper SEO to be successful with your video marketing, but this book has everything you need to get off to a running start.

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